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Use Cases
VICO enables you to gain powerful insights from all your videoconference sessions. By measuring and quantifying the engagement, emotional expressions and reactions of your audience you can get actionable feedback that will help you better understand and optimize your online sessions in a wide range of scenarios including but not limited to:
Online Presentations
Interpret the dynamics between speakers and their audience, during diverse presentations ranging from university lectures to online trainings and webinars.
E-Meetings
Assess meeting effectiveness and monitor participants' attention levels, whether it's during an MT, Scrum team or other type of meeting.
Digital Focus Groups
Achieve optimal understanding of group responses by measuring respondents' emotional expressions during product concept discussions.
What is measured?
Following the principles of privacy by design VICO offers aggregated, anonymized insights by continuously measuring a wide variety of valuable characteristics
Emotions
Measure participants' emotions and find out how they feel during your session.
Expressiveness
Monitor the strength of expressions to discover what participants find important.
Attention
Identify when your audience is distracted to optimize engagement.
Group Reactions
Detect participants reacting together to understand what motivates the audience.
Demographics
Determine participants' age and gender to find out if you target the right audience.
Session Highlights
Discover key moments in your session to understand the participants' experience.
Proven Technology
VICO uses FaceReader’s advanced Emotion Recognition engine based on Deep Neural Networks to measure the intensities of the emotional expressions of the participants on every frame. These are then aggregated over time and participants, producing a high level overview of the emotional responses and reactions expressed for the entire duration of a videoconferencing session.
The FaceReader engine allows VICO to analyze up to 25 participants in a single session.
Supported Platforms
VICO allows you to analyze prerecorded video files, as well as live videoconferencing sessions running directly in a browser or in every major videoconferencing solution available.
Zoom
Microsoft Teams
Cisco Webex
Skype
Google Meet
GoTo Meeting
Our Experience
VICO is based on FaceReader™, VicarVision’s flagship product used worldwide at more than 1000 universities, research institutes, and companies in many markets, such as consumer behavior research, usability studies, psychology, educational research and market research.
